Is internet more AI-driven than human? Report reveals the way forward
A report by HUMAN Security indicates that automated internet traffic is growing significantly faster than human traffic, driven by the increased use of Generative AI tools.
•Automated internet traffic grew 23.51% year-over-year in 2025.
•This growth is nearly eight times faster than the 3.10% growth of human internet traffic.
•The rise of Generative AI assistants like ChatGPT and Claude is a key driver for this trend, as they require continuous information access.
Why it matters
This trend highlights the increasing dominance of automated systems, powered by AI, in shaping our online experiences. As AI becomes more integrated into daily internet usage, understanding the balance between human and bot activity is crucial for cybersecurity, content moderation, and the overall health of the digital ecosystem. The rapid growth of AI-driven traffic necessitates proactive strategies to manage its implications.
Impact:🔥 High
Who should care:DEVELOPERS, FOUNDERS, GENERAL
Time Horizon:Immediate
Explain Simply →
Bots using AI are using the internet much faster than people are. This is because AI tools like ChatGPT need to constantly get information online.
